{"id":24912,"date":"2014-06-26T05:00:01","date_gmt":"2014-06-26T12:00:01","guid":{"rendered":"https:\/\/redfindevelop.wpengine.com\/blog\/?p=24912"},"modified":"2020-10-05T13:12:15","modified_gmt":"2020-10-05T20:12:15","slug":"redfin-hot-homes","status":"publish","type":"post","link":"https:\/\/www.redfin.com\/news\/redfin-hot-homes\/","title":{"rendered":"Hot or Not? Redfin \u201cHot Homes\u201d Show Buyers When to Move Quickly"},"content":{"rendered":"<p><em>[UPDATE on 11\/18\/14: The Redfin engineering team has tweaked the Hot Homes Algorithm to make it even more accurate. The algorithm now identifies Hot Homes based on real estate conditions in each market, rather than at a national level as it did at launch. The new definition of a Hot Home is one that has a 70% chance or higher of having an accepted offer within two weeks of its debut. In addition, the algorithm will now present the percentage in 5% increments rather than single-digit increments.\u00a0We\u2019ve also made the Hot Homes feature available on the <a href=\"https:\/\/redfin.com\/android\" target=\"_blank\" rel=\"noopener noreferrer\">Redfin Android app<\/a> in addition to the <a href=\"https:\/\/redfin.com\/mobile\" target=\"_blank\" rel=\"noopener noreferrer\">iPhone and iPad app<\/a>.]<\/em><\/p>\n<p>From cable news to cocktail parties, the housing market is, well, a hot topic. But for serious homebuyers, the big picture doesn\u2019t matter as much. What matters is whether a home that&#8217;s just perfect may get sold before you even have a chance to see it. And, almost everywhere, the most desirable homes sell very, very quickly. Hmmm \u2026 if only there was a way to know when to drop everything and hit that Go Tour It button &#8230;<\/p>\n<p>You knew where this was going.<\/p>\n<p><strong>Introducing Redfin Hot Homes<\/strong><b>, <\/b>a new feature that identifies which homes for sale are likely to sell quickly, and highlights these homes throughout Redfin.com.<\/p>\n<p>Redfin identifies a home as \u201cHot\u201d when our proprietary Hot Homes Algorithm calculates that there is an 80% chance of that home having an accepted offer within two weeks of its debut. We label these Hot Homes on the map, so it\u2019s easy to identify them as you are browsing homes for sale. And on the page that describes each home in detail, we\u2019ll tell you how likely it is that a home will have an accepted offer within the next few days.<\/p>\n<p><a href=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/Hot-Homes-Statement1.png\"><img decoding=\"async\" class=\"size-full wp-image-24967 aligncenter\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/Hot-Homes-Statement1.png\" alt=\"Hot Homes Statement\" width=\"659\" height=\"17\" srcset=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/Hot-Homes-Statement1.png 659w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/Hot-Homes-Statement1-300x8.png 300w\" sizes=\"(max-width: 659px) 100vw, 659px\" \/><\/a><\/p>\n<p>Redfin Hot Homes is the latest of our big-data initiatives to help consumers buy homes they would have otherwise missed. Most recently, we launched <a href=\"https:\/\/redfin.com\/blog\/2013\/09\/the-end-of-search.html\">Redfin Matchmaker<\/a>, which identifies homes that users are likely to love but had overlooked.<\/p>\n<hr \/>\n<h3 style=\"text-align: center;\">\n<style type=\"text\/css\"><!--td {border: 1px solid #ccc;}br {mso-data-placement:same-cell;}--><\/style>\n<p><a href=\"https:\/\/redfin.com\/buy-a-home\/classes-and-events?utm_source=Blog&amp;utm_campaign=1014779\"><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Stay ahead of other buyers. Join us for a free Home Buying class.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:14849,&quot;3&quot;:{&quot;1&quot;:0},&quot;12&quot;:0,&quot;14&quot;:[null,2,0],&quot;15&quot;:&quot;Arial&quot;,&quot;16&quot;:10}\">Stay ahead of other buyers. Join us for a free Home Buying class.<\/span><\/a><\/h3>\n<hr \/>\n<p>To create Redfin Hot Homes, our data scientists developed a mathematical formula, or algorithm, that analyzes hundreds of attributes about the homes themselves, including square footage, bedrooms, bathrooms, lot size, views and location. The algorithm also layers in buyers\u2019 preferences for those attributes.<\/p>\n<p>As usual, our CEO Glenn Kelman said it best: \u201cRedfin already gets listings faster than any other major real estate site, giving our home-buying customers the jump on the competition. But it\u2019s hard to tell when you have to jump. Which home will get three offers this weekend, and which will still be for sale in September? Using data no one else has to rate every home for sale, Redfin crunches more than 500 different attributes of the house, the neighborhood &#8212; and what homebuyers are looking for in that neighborhood. Our goal as Redfin agents is to make sure you never miss a shot at your dream home.\u201d<\/p>\n<p><a href=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/HotHomesLDP_FINAL.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-24966\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/HotHomesLDP_FINAL.jpg\" alt=\"HotHomesLDP_FINAL\" width=\"720\" height=\"557\" srcset=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/HotHomesLDP_FINAL.jpg 1200w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/HotHomesLDP_FINAL-300x232.jpg 300w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/HotHomesLDP_FINAL-1024x792.jpg 1024w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/HotHomesLDP_FINAL-768x594.jpg 768w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a><\/p>\n<p>Redfin Hot Homes will give you a leg up on the competition, and the competition is fierce. The latest<a href=\"https:\/\/redfin.com\/research\/reports\/real-time-bidding-wars\"> Redfin Bidding War Report<\/a>\u00a0shows that about two-thirds of Redfin offers faced bidding wars. In order to win, you have to move fast; according to the <a href=\"https:\/\/redfin.com\/research\/reports\/real-time-fastest-markets\">Redfin Fastest Markets Report<\/a>, the most desirable homes are selling in two weeks or less. For all of those homebuyers who cited low inventory, rising prices and competition as their top three concerns in the latest <a href=\"https:\/\/redfin.com\/blog\/2014\/02\/buyer-survey-q1-2014.html\">Redfin Real-Time Buyer Survey<\/a>, Redfin Hot Homes was built for you.<\/p>\n<p><a href=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/Hot-Homes-Map-Page.jpg\"><img decoding=\"async\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/Hot-Homes-Map-Page.jpg\" alt=\"Hot Homes Map Page\" width=\"512\" height=\"289\" \/><\/a><\/p>\n<p><a href=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/HotHomesIcon31.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" style=\"margin-top: 20px; margin-bottom: 20px;\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/HotHomesIcon31.jpg\" alt=\"HotHomesIcon3\" width=\"234\" height=\"148\" \/><\/a>This feature is exclusive to Redfin; no other real estate website identifies homes that are likely to sell within two weeks. It\u2019s one more example of the magic that can happen when our team of engineers works closely with our real estate agents to make the home-buying and selling process better for everyone.<\/p>\n<p>Redfin Hot Homes is now available on Redfin.com, and is coming soon to the Redfin Real Estate app on iPhone and iPad. [UPDATE on 6\/30\/14: Hot Homes is now available on iOS, <a href=\"https:\/\/redfin.com\/mobile\">download it here!<\/a>] You can read more about the Hot Homes feature <a href=\"https:\/\/redfin.com\/about\/hot-homes\">on Redfin<\/a>, or better yet, check out some actual Hot Homes by <a href=\"https:\/\/redfindevelop.wpengine.com\">searching for homes for sale<\/a>. If you see a Hot Home that you like, <a href=\"https:\/\/redfin.com\/real-estate-agents\">talk to a local Redfin Agent<\/a> to schedule a tour today.<\/p>\n<p>We\u2019d love to hear what you think of Redfin Hot Homes in the comments below, or on <a href=\"http:\/\/www.facebook.com\/redfin\">Facebook<\/a>,<a href=\"http:\/\/twitter.com\/redfin\"> Twitter<\/a>, and<a href=\"https:\/\/plus.google.com\/+redfin\"> G+<\/a> .<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today we launched Redfin Hot Homes, a new feature that identifies which homes for sale are likely to sell quickly, and highlights these homes throughout Redfin.com.<\/p>\n","protected":false},"author":13109,"featured_media":24969,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[57],"tags":[70,32,68,13],"dashboard":[],"coauthors":[],"class_list":["post-24912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news","tag-home-buyer-tips","tag-housing-market-tracker","tag-local","tag-redfin-tools"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Redfin \u201cHot Homes\u201d Show Buyers When to Move Quickly<\/title>\n<meta name=\"description\" content=\"Redfin Hot Homes identifies which homes for sale are likely to sell quickly, and highlights these homes throughout Redfin.com\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.redfin.com\/news\/redfin-hot-homes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hot or Not? Redfin \u201cHot Homes\u201d Show Buyers When to Move Quickly\" \/>\n<meta property=\"og:description\" content=\"Redfin Hot Homes identifies which homes for sale are likely to sell quickly, and highlights these homes throughout Redfin.com\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.redfin.com\/news\/redfin-hot-homes\/\" \/>\n<meta property=\"og:site_name\" content=\"Redfin Real Estate News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/redfin\" \/>\n<meta property=\"article:published_time\" content=\"2014-06-26T12:00:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-05T20:12:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2014\/06\/HotHomesIcon2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"482\" \/>\n\t<meta property=\"og:image:height\" content=\"305\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Bridget Frey\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SVBridget\" \/>\n<meta name=\"twitter:site\" content=\"@redfin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bridget Frey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/redfin-hot-homes\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/redfin-hot-homes\\\/\"},\"author\":{\"name\":\"Bridget Frey\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#\\\/schema\\\/person\\\/8835dd2e0e64782030da1c3481ce6990\"},\"headline\":\"Hot or Not? 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