{"id":64591,"date":"2018-12-13T06:00:02","date_gmt":"2018-12-13T14:00:02","guid":{"rendered":"https:\/\/redfindevelop.wpengine.com\/blog\/?p=64591"},"modified":"2020-10-03T11:32:37","modified_gmt":"2020-10-03T18:32:37","slug":"amazon-impact-on-nashville-real-estate","status":"publish","type":"post","link":"https:\/\/www.redfin.com\/news\/amazon-impact-on-nashville-real-estate\/","title":{"rendered":"In Already-Hot Nashville, Amazon Announcement Didn\u2019t Boost Homebuyer Interest"},"content":{"rendered":"<p><i><span style=\"font-weight: 400\">Online views of homes in Long Island City and Crystal City soared, but Amazon\u2019s plans for a major new office in Nashville didn\u2019t have any impact on search activity in Music City.<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400\">When Amazon <\/span><a href=\"https:\/\/blog.aboutamazon.com\/company-news\/amazon-selects-new-york-city-and-northern-virginia-for-new-headquarters\"><span style=\"font-weight: 400\">announced plans<\/span><\/a><span style=\"font-weight: 400\"> for a major new operations office in <\/span><a href=\"https:\/\/redfin.com\/city\/13415\/TN\/Nashville\"><span style=\"font-weight: 400\">Nashville<\/span><\/a><span style=\"font-weight: 400\">, online views of local home listings on Redfin.com stayed about the same as they\u2019ve been throughout 2018. The flatness is notable compared with the <\/span><a href=\"https:\/\/redfin.com\/blog\/2018\/11\/views-of-homes-in-crystal-city-and-long-island-city-spike-after-amazon-hq2-news-reports.html\"><span style=\"font-weight: 400\">massive spikes<\/span><\/a><span style=\"font-weight: 400\"> in <\/span><a href=\"https:\/\/redfin.com\/zipcode\/11101\"><span style=\"font-weight: 400\">Long Island City<\/span><\/a><span style=\"font-weight: 400\"> and <\/span><a href=\"https:\/\/redfin.com\/zipcode\/22202\"><span style=\"font-weight: 400\">Crystal City<\/span><\/a><span style=\"font-weight: 400\">, where Amazon will open its second (and third) headquarters.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Reports of Amazon\u2019s plans to add more than 25,000 jobs apiece to Long Island City and Crystal City first emerged on November 5, and Amazon confirmed the news on November 13, adding the bit about the Nashville operations office. In the seven days ending on November 7, views of homes for sale in Crystal City on Redfin.com jumped 302 percent year over year. \u00a0For Long Island City, growth in search activity peaked during the seven days ending on November 13, soaring 1,947 percent. But for <\/span><span style=\"font-weight: 400\"><a href=\"https:\/\/redfin.com\/neighborhood\/208662\/TN\/Nashville\/Downtown-Nashville\" target=\"_blank\" rel=\"noopener noreferrer\">downtown Nashville<\/a><\/span><span style=\"font-weight: 400\">, which will be home to more than 5,000 new Amazon jobs, online views of listings hardly changed at all the week of the Amazon announcement<\/span><span style=\"font-weight: 400\">\u2014<\/span><span style=\"font-weight: 400\">search activity for the neighborhood was down 9.7 percent year over year in the week ending on November 7 and up 3.4 percent in the week ending on November 13. Small fluctuations like that are in line with search growth patterns since the beginning of the year. <\/span><\/p>\n<p><span style=\"font-weight: 400\">In the HQ2 locations, user activity dropped in the weeks following the announcement, although online views of listings in Long Island City remained somewhat elevated into the beginning of December. For the week ending on December 6, search activity was up 22 percent annually in Crystal City, and it was up 205 percent in Long Island City. <\/span><\/p>\n<figure class=\"align-none\"><img decoding=\"async\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2018\/12\/Nashville-chart-updated.png\" alt=\"Nashville chart updated\" \/><\/figure>\n<p><span style=\"font-weight: 400\">One possible explanation for the discrepancy between growth of online views of home listings in the HQ2 locations and Nashville is the simple fact that Music City is getting fewer new Amazon jobs. But the impact on Nashville\u2019s job market is still large: Amazon\u2019s plan to bring more than 5,000 jobs to the city is the <\/span><a href=\"https:\/\/www.tennessean.com\/story\/money\/2018\/11\/13\/amazon-moves-nashville-5000-jobs\/1986508002\/\"><span style=\"font-weight: 400\">single largest jobs announcement in Tennessee\u2019s history<\/span><\/a><span style=\"font-weight: 400\">, per reports. <\/span><\/p>\n<p><span style=\"font-weight: 400\">Another likely reason is that Nashville has been one of the <\/span><a href=\"https:\/\/redfin.com\/blog\/2018\/10\/q3-2018-migration-report.html\"><span style=\"font-weight: 400\">most popular destinations<\/span><\/a><span style=\"font-weight: 400\"> for people in other parts of the country looking for homes on Redfin.com <\/span><a href=\"https:\/\/redfin.com\/blog\/2017\/11\/migration-report-q3-2017.html\"><span style=\"font-weight: 400\">since at least late 2017<\/span><\/a><span style=\"font-weight: 400\">. On Redfin.com, a third of searches for homes in Nashville last quarter were from users outside the metro, consistent with last year\u2019s level. <\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cUp to this point, all the growth has happened without even a hint of Amazon,\u201d said <\/span><a href=\"https:\/\/redfin.com\/real-estate-agents\/mel-priess\"><span style=\"font-weight: 400\">Mel Priess<\/span><\/a><span style=\"font-weight: 400\">, a Redfin market manager in Nashville. \u201cOver the last three or four years, I\u2019ve had people flocking here from California, the East Coast and <\/span><a href=\"https:\/\/redfin.com\/city\/29470\/IL\/Chicago\"><span style=\"font-weight: 400\">Chicago<\/span><\/a><span style=\"font-weight: 400\">. Coming from those more expensive housing markets, buying a home in Nashville feels like a windfall. And it doesn\u2019t come with a sacrifice on lifestyle, as our area is packed not only with music and history, but also trendy neighborhoods, beautiful waterfronts and open spaces to enjoy nature.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">Rising home prices over the last five years reflect the increasing homebuyer demand in Nashville. In November 2013, a typical home in the metro area sold for $190,000; by November 2018, the median price had risen to $285,000. But even with the 50 percent jump in home prices over the past five years, Nashville remains a relatively affordable market; nationally, the typical home sells for $300,000. Pair that with a booming job market<\/span><span style=\"font-weight: 400\">\u2014<\/span><span style=\"font-weight: 400\">Nashville\u2019s unemployment rate is 2.9 percent, compared with 3.7 percent nationally<\/span><span style=\"font-weight: 400\">\u2014<\/span><span style=\"font-weight: 400\">no state income tax and relatively low property taxes, and it\u2019s no surprise that so many people are moving to Nashville from pricier coastal markets.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Amazon\u2019s entry into Nashville may not cause a spike in people looking at listings in the short term, but it reflects the city\u2019s reputation as a robust job center and may help the city maintain a strong real estate market over the next several years. <\/span><a href=\"https:\/\/redfin.com\/real-estate-agents\/scott-mosley\"><span style=\"font-weight: 400\">Scott Mosley<\/span><\/a><span style=\"font-weight: 400\">, a Redfin agent in Nashville, said the market is already hot and predicts it will only get hotter as Amazon moves in. He has already helped some Amazon employees looking at homes for sale in the area, and investors are expressing interest, too. <\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cI have investment clients from outside the state calling me and saying, \u2018Hey, that\u2019s great news about Amazon; I need to buy more properties,\u2019\u201d Mosley said. \u201cI think once there\u2019s an actual footprint, when people can see where Amazon is going to be, that\u2019s when people will buy homes. \u2026 There\u2019s going to be a big wave.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">As for Long Island City and Crystal City, the jump in online views of home followed by a leveling off was to be expected, according to agents in the region.<\/span><\/p>\n<p><a href=\"https:\/\/redfin.com\/real-estate-agents\/dave-diedrich\"><span style=\"font-weight: 400\">Dave Diedrich<\/span><\/a><span style=\"font-weight: 400\">, a Redfin agent in New York, said some agents in Long Island City were driving potential buyers around by the busload right after the HQ2 announcement\u2014but now some people are backing off. \u00a0\u201cEveryone got really excited about the impact this could have on the market, but now they\u2019re looking at the prices, which are already too high for some people,\u201d he said.<\/span><\/p>\n<p><span style=\"font-weight: 400\">And in the Crystal City area, agents are starting to see some nuance when it comes to Amazon\u2019s effect on the region. Redfin agent <\/span><a href=\"https:\/\/redfin.com\/real-estate-agents\/mara-gemond\"><span style=\"font-weight: 400\">Mara Gemond<\/span><\/a><span style=\"font-weight: 400\"> said that in Crystal City itself, interest from real estate investors is still relatively high. But potential buyers who would occupy homes themselves are searching in the larger <a href=\"https:\/\/redfin.com\/city\/21282\/VA\/Arlington\">Arlington, VA<\/a> area in neighborhoods like <a href=\"https:\/\/redfin.com\/neighborhood\/123\/VA\/Arlington\/Ballston\">Ballston<\/a> and <a href=\"https:\/\/redfin.com\/city\/21282\/VA\/Arlington\/filter\/sort=lo-distance,viewport=38.94827681308594:38.845279986914065:-77.00381304921875:-77.14114215078125,no-outline,geo-address=Rosslyn%0C+Arlington%0C+VA\">Rosslyn<\/a>, which are both about five miles away from Crystal City. <\/span><\/p>\n<p><span style=\"font-weight: 400\">Gemond also said some potential buyers are worried about the impact Amazon will have on home prices in the area, including Crystal City itself and the surrounding regions. \u201cI hosted a home-buying class last week, and about three quarters of the attendees said they\u2019re concerned about being priced out of the market due to Amazon\u2019s arrival,\u201d she said. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Online views of homes in Long Island City and Crystal City soared, but Amazon\u2019s plans for a major new office in Nashville didn\u2019t have any impact on search activity in Music City. When Amazon announced plans for a major new operations office in Nashville, online views of local home listings on Redfin.com stayed about the [&hellip;]<\/p>\n","protected":false},"author":13153,"featured_media":64604,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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