{"id":68549,"date":"2020-04-09T13:30:24","date_gmt":"2020-04-09T20:30:24","guid":{"rendered":"https:\/\/redfindevelop.wpengine.com\/blog\/?p=68549"},"modified":"2020-10-07T13:49:37","modified_gmt":"2020-10-07T20:49:37","slug":"virtual-home-tours-drive-offers-during-coronavirus","status":"publish","type":"post","link":"https:\/\/www.redfin.com\/news\/virtual-home-tours-drive-offers-during-coronavirus\/","title":{"rendered":"More Homebuyers Are Making Offers After Viewing Homes Virtually"},"content":{"rendered":"<h2><em><span style=\"font-weight: 400;\">Plus, video-chat tours now make up 1 in 3 tour requests.<\/span><\/em><\/h2>\n<p><span style=\"font-weight: 400;\">One-third of home-tour requests made by Redfin customers last week were for agent-led video-chat tours, up from less than 1% during the first week of March. Of the offers signed last week, 12% were signed by customers who had toured the home they made an offer on via video\u2014about double the prior week\u2019s share, and up from close to zero at the beginning of March.<img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-68550\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/04\/Screen-Shot-2020-04-06-at-10.32.32-AM.jpg\" alt=\"\" width=\"1137\" height=\"656\" srcset=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/04\/Screen-Shot-2020-04-06-at-10.32.32-AM.jpg 1137w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/04\/Screen-Shot-2020-04-06-at-10.32.32-AM-300x173.jpg 300w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/04\/Screen-Shot-2020-04-06-at-10.32.32-AM-1024x591.jpg 1024w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/04\/Screen-Shot-2020-04-06-at-10.32.32-AM-768x443.jpg 768w\" sizes=\"(max-width: 1137px) 100vw, 1137px\" \/><\/span><br \/>\n<span style=\"font-weight: 400;\">Homebuyers and sellers are increasingly seeking out virtual viewings as cities across the country institute and extend stay-at-home orders amid the coronavirus outbreak, and Redfin agents are finding creative ways to serve customers and help them stay safe and healthy.<\/span><br \/>\n<span style=\"font-weight: 400;\">&#8220;Video-chat tours are not only a great way to minimize contact with others during the current crisis, but also a cost-effective way to see homes across town or in a different city,\u201d said Redfin lead economist <\/span><a href=\"https:\/\/redfin.com\/blog\/author\/taylormarr\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Taylor Marr<\/span><\/a><span style=\"font-weight: 400;\">. \u201cHomebuyers and sellers are becoming more comfortable with this technology, which may remain a popular way to view homes once the coronavirus pandemic comes to an end, especially given many Americans may need to relocate to find work.&#8221;<\/span><br \/>\n<span style=\"font-weight: 400;\">One Redfin agent in Florida recently worked with a client who was relocating from New York City to <\/span><a href=\"https:\/\/redfin.com\/city\/8907\/FL\/Jacksonville\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Jacksonville<\/span><\/a><span style=\"font-weight: 400;\">. The family toured multiple houses via video chat before finding the one that was right for them and was able to choose their new home, make an offer and sign the deal all from their New York apartment.<\/span><br \/>\n<span style=\"font-weight: 400;\">When taking virtual tours, customers can choose the video service that\u2019s most convenient for them. FaceTime is currently the most widely used program, with half of all digital showings last week conducted over the app. Zoom came in second place, at about 23% of tours.<\/span><br \/>\n<span style=\"font-weight: 400;\">On April 4, Redfin also began piloting live-video open houses via Zoom in three markets: <\/span><a href=\"https:\/\/redfin.com\/city\/30772\/OR\/Portland\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Portland, OR<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/redfin.com\/city\/1826\/MA\/Boston\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Boston<\/span><\/a><span style=\"font-weight: 400;\">, and <\/span><a href=\"https:\/\/redfin.com\/state\/Oklahoma\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Oklahoma<\/span><\/a><span style=\"font-weight: 400;\">. While video-chat tours are typically between one agent and one client, live-video <\/span><i><span style=\"font-weight: 400;\">open houses<\/span><\/i><span style=\"font-weight: 400;\"> are accessible to numerous customers simultaneously. We conducted 10 live-video open houses this past weekend and plan to bring the service to additional markets soon.<\/span><br \/>\n<span style=\"font-weight: 400;\">While Redfin customers are increasingly viewing homes virtually, they\u2019re also turning to technology to facilitate other parts of the homebuying process, including title and mortgage services. Redfin subsidiaries <\/span><a href=\"http:\/\/www.titleforward.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Title Forward<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.redfinmortgage.com\/mortgage\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Redfin Mortgage<\/span><\/a><span style=\"font-weight: 400;\"> saw digital closings spike in recent weeks. In the first five days of April, 10% of deals that were closed with Title Forward were done electronically, up from an average of 3% in March and 1% in February. At Redfin Mortgage, about 12% of April closings are expected to be entirely virtual\u2014twice the share we saw in March and up from zero in February.<\/span><br \/>\n<span style=\"font-weight: 400;\">In addition to being among the first to offer entirely electronic closings for title and mortgage services, Redfin is the only brokerage to offer three-dimensional Matterport tours across its nationwide listings. In 2014, we began providing these interactive virtual <\/span><a href=\"https:\/\/www.youtube.com\/watch?time_continue=4&amp;v=kLXn4TYgzFk&amp;feature=emb_logo\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">walkthroughs<\/span><\/a><span style=\"font-weight: 400;\">, which allow customers to explore every nook and cranny of a home without leaving the couch. So far in April, we have seen views of these walkthroughs double from the prior month. <\/span><a href=\"http:\/\/redfin.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Redfin.com<\/span><\/a><span style=\"font-weight: 400;\"> will soon launch a map that shows which homes have 3D scans and allows customers to filter search results to show only those that can be toured in 3D.<\/span><\/p>\n<h2><b>Recent Coronavirus Measures <\/b><b><br \/>\n<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Since early March, Redfin has been <\/span><a href=\"https:\/\/redfin.com\/services\/redfin-virtual-brokerage\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">implementing a variety of measures<\/span><\/a><span style=\"font-weight: 400;\"> in response to the coronavirus, including encouraging homebuyers to use agent-led video-chat tours and bringing video-chat tours to mobile apps<\/span><span style=\"font-weight: 400;\">.\u00a0<\/span><br \/>\n<span style=\"font-weight: 400;\">On March 19, we also established a company-wide COVID-19 response team that is monitoring all state and local government orders and providing guidance to our employees to ensure compliance with the letter and spirit of the law. And, on March 27, we published an <\/span><a href=\"https:\/\/redfin.com\/blog\/stay-at-home-shelter-in-place-real-estate\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">online <\/span><\/a><span style=\"font-weight: 400;\">tracker for the industry that maps state and metropolitan area stay-at-home and shelter-in-place orders, what they mean for residential real estate and where real estate is considered an \u201cessential service.\u201d We are updating this resource on a regular basis.<\/span><\/p>\n<h2><b>How to schedule a live video-chat tour<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Homebuyers can schedule a live tour via video-chat instantly at <\/span><a href=\"https:\/\/redfin.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Redfin.com<\/span><\/a><span style=\"font-weight: 400;\"> or in the <\/span><a href=\"https:\/\/redfin.com\/mobile\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Redfin app<\/span><\/a><span style=\"font-weight: 400;\"> by selecting \u201cTour via Video Chat\u201d next to the home they are interested in, then choosing their preferred date and time. Once the request has been submitted, a Redfin agent will reach out to confirm the live video-chat tour.<img decoding=\"async\" class=\"alignnone size-full wp-image-68283\" src=\"https:\/\/redfin.com\/blog\/wp-content\/uploads\/2020\/03\/Virtual-Tour-Screenshot.jpg\" alt=\"\" width=\"684\" height=\"642\" srcset=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/03\/Virtual-Tour-Screenshot.jpg 684w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/03\/Virtual-Tour-Screenshot-300x282.jpg 300w\" sizes=\"(max-width: 684px) 100vw, 684px\" \/><\/span><br \/>\n<span style=\"font-weight: 400;\">Want to know more? Check out our <\/span><a href=\"https:\/\/redfin.com\/guides\/live-video-chat-tours\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">complete guide<\/span><\/a><span style=\"font-weight: 400;\"> on how to take a live tour via video-chat with a Redfin agent.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>One-third of home-tour requests made by Redfin customers last week were for agent-led video-chat tours, up from less than 1% during the first week of March.<\/p>\n","protected":false},"author":13346,"featured_media":68554,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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