{"id":71510,"date":"2020-10-15T04:33:48","date_gmt":"2020-10-15T11:33:48","guid":{"rendered":"https:\/\/www.redfin.com\/news\/?p=71510"},"modified":"2020-10-15T04:33:48","modified_gmt":"2020-10-15T11:33:48","slug":"trump-real-estate-condo-prices-2020","status":"publish","type":"post","link":"https:\/\/www.redfin.com\/news\/trump-real-estate-condo-prices-2020\/","title":{"rendered":"Trump Condos Fetch a 10% Premium Over Similar Luxury Units, Down From 34% in 2016"},"content":{"rendered":"<h2><i><span style=\"font-weight: 400;\">The analysis, which excludes New York City, also found that\u00a0 57% of condos in Trump-branded buildings mention \u201cTrump\u201d in the online listing description, down from 78% four years ago.<\/span><\/i><\/h2>\n<p><span style=\"font-weight: 400;\">The typical \u201cTrump\u201d branded condo that sold in the U.S. this year was purchased for a median of $720,000\u20149.7% more than the typical comparable luxury condo. That\u2019s down from the 22% price premium Trump-branded condos fetched in 2019, and a 33.5% premium in 2016, when Donald Trump was elected president. The price premium of Trump-branded condos has declined every year that Trump has been in office.<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-71516 size-full\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-1.png\" alt=\"\" width=\"1300\" height=\"822\" srcset=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-1.png 1300w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-1-300x190.png 300w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-1-1024x647.png 1024w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-1-768x486.png 768w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This is according to a Redfin analysis of Trump-branded and comparable luxury condos in <\/span><a href=\"https:\/\/www.redfin.com\/us-housing-market\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">U.S.<\/span><\/a><span style=\"font-weight: 400;\"> cities, excluding New York City, where multiple listing service data on sales of Trump properties was incomplete. The research compared the properties by sale price, price per square foot and time spent on market, with results controlled for features such as location, size, views and number of bedrooms and bathrooms. The analysis includes sales of <\/span><a href=\"https:\/\/www.trump.com\/residential-real-estate-portfolio\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Trump-branded condos<\/span><\/a><span style=\"font-weight: 400;\"> and other luxury units in cities including <\/span><a href=\"https:\/\/www.redfin.com\/neighborhood\/55930\/FL\/Hollywood\/Hollywood-Beach\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Hollywood Beach, FL<\/span><\/a><span style=\"font-weight: 400;\">; <\/span><a href=\"https:\/\/www.redfin.com\/city\/17786\/FL\/Sunny-Isles-Beach\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Sunny Isles Beach, FL<\/span><\/a><span style=\"font-weight: 400;\">; <\/span><a href=\"https:\/\/www.redfin.com\/city\/34945\/HI\/Honolulu\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Honolulu<\/span><\/a><span style=\"font-weight: 400;\">; <\/span><a href=\"https:\/\/www.redfin.com\/city\/29470\/IL\/Chicago\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Chicago<\/span><\/a><span style=\"font-weight: 400;\">; <\/span><a href=\"https:\/\/www.redfin.com\/city\/9168\/NJ\/Jersey-City\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Jersey City, NJ<\/span><\/a><span style=\"font-weight: 400;\">; <\/span><a href=\"https:\/\/www.redfin.com\/city\/18605\/CT\/Stamford\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Stamford, CT<\/span><\/a><span style=\"font-weight: 400;\">; <\/span><a href=\"https:\/\/www.redfin.com\/city\/10201\/NV\/Las-Vegas\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Las Vegas<\/span><\/a><span style=\"font-weight: 400;\">; <\/span><a href=\"https:\/\/www.redfin.com\/city\/13026\/NY\/New-Rochelle\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">New Rochelle, NY<\/span><\/a><span style=\"font-weight: 400;\">; <\/span><a href=\"https:\/\/www.redfin.com\/city\/25698\/NY\/Shrub-Oak\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Shrub Oak, NY<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.redfin.com\/city\/20373\/NY\/White-Plains\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">White Plains, NY<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td colspan=\"3\"><b>Housing-market data for Trump condos and comparable luxury condos outside of New York City, during election years<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u00a0<\/span><\/td>\n<td><span style=\"font-weight: 400;\">2016<\/span><\/td>\n<td><span style=\"font-weight: 400;\">2020 (year to date)<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Average sale price premium of Trump condos<\/span><\/td>\n<td><span style=\"font-weight: 400;\">33.5%<\/span><\/td>\n<td><span style=\"font-weight: 400;\">9.7%<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Median sale price of Trump condos<\/span><\/td>\n<td><span style=\"font-weight: 400;\">$863,750<\/span><\/td>\n<td><span style=\"font-weight: 400;\">$720,000<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Median sale price of comparable luxury condos<\/span><\/td>\n<td><span style=\"font-weight: 400;\">$689,000<\/span><\/td>\n<td><span style=\"font-weight: 400;\">$680,000<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Median days on market for Trump condos<\/span><\/td>\n<td><span style=\"font-weight: 400;\">91<\/span><\/td>\n<td><span style=\"font-weight: 400;\">118<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Median days on market for comparable luxury condos<\/span><\/td>\n<td><span style=\"font-weight: 400;\">64<\/span><\/td>\n<td><span style=\"font-weight: 400;\">78<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Total Trump condos sold<\/span><\/td>\n<td><span style=\"font-weight: 400;\">186<\/span><\/td>\n<td><span style=\"font-weight: 400;\">93<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Total comparable luxury condos sold<\/span><\/td>\n<td><span style=\"font-weight: 400;\">1,458<\/span><\/td>\n<td><span style=\"font-weight: 400;\">827<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\">The median sale price of the typical Trump-branded condo has declined 17% since 2016, while the price of the typical comparable luxury condo has dropped 1.3%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trump properties also take longer to sell;<\/span><span style=\"font-weight: 400;\"> the typical Trump-branded condo spent 118 days on the market before going under contract this year, compared with 78 days for the typical comparable luxury condo.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThe Trump name has become increasingly polarizing over the last four years\u2014 particularly this year with the pandemic and the upcoming election\u2014which may explain why the price premium of Trump-branded condos has been on the decline,\u201d said Redfin chief economist <\/span><a href=\"https:\/\/www.redfin.com\/blog\/author\/darylfairweather\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Daryl Fairweather<\/span><\/a><span style=\"font-weight: 400;\">. \u201cThe fact that Trump condos continue to fetch 10% more than similar luxury condos may be a reflection of the president\u2019s devoted supporter base.&#8221;<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Condos listed in Trump-branded buildings are less likely to mention the name \u201cTrump\u201d now than in 2016<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Fifty-seven percent of condos listed for sale in Trump-branded buildings this year mentioned the name \u201cTrump\u201d in online listing descriptions, down from 64% in 2019 and a high of 85% in 2015, the year before Trump was elected president.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-71517 size-full\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-2.png\" alt=\"\" width=\"1300\" height=\"822\" srcset=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-2.png 1300w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-2-300x190.png 300w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-2-1024x647.png 1024w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/FINAL-TRUMP-CHART-2-768x486.png 768w\" sizes=\"(max-width: 1300px) 100vw, 1300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u201cBefore Trump entered the political sphere, his name on a building represented luxury,\u201d Fairweather continued. \u201cToday, the name carries such a large political weight, that many listing agents may choose to leave it out of their marketing materials so as not to distract or deter potential buyers.\u201d<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Methodology<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Data for 2020 includes sales from Jan. 1, 2020 through Sept. 30, 2020. Data for all past years includes sales from Jan. 1 to Dec. 31. We identified Trump-branded buildings in the real estate portfolio listed <\/span><a href=\"https:\/\/www.trump.com\/residential-real-estate-portfolio\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">. We then searched condo listings for the applicable dates for addresses listed in the portfolio, excluding properties in Manhattan. There were roughly 90 condo sales in the 2020 period and 190 in the 2016 period.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For the non-Trump condo sales, we first found all condo sales in the same zip codes as Trump-branded properties. Within each zip code, the sample of sales was limited to the top tercile of price per square foot in order to compare Trump property condos with comparable luxury properties. About 160 total sales of Trump-branded condos between 2014 and 2020 were excluded from the analysis because they were not in the top tercile of price per square foot in their respective zip codes. To calculate the percent premiums, we used a linear regression model to compare sale prices of Trump condos to comparable non-Trump luxury condos. The results control for many condo features including location, size, views, number of bedrooms and bathrooms, whether the home is on the waterfront, month of sale and whether the home is newly built.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For the analysis of marketing remarks, we pulled the listing descriptions for every property listed in a Trump-branded building, then searched for mentions of \u201cTrump\u201d within each description. After excluding listings with no description, we counted the number of listings containing at least one mention of \u201cTrump\u201d and divided that by the total listings sold that year.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The analysis, which excludes New York City, also found that\u00a0 57% of condos in Trump-branded buildings mention \u201cTrump\u201d in the online listing description, down from 78% four years ago. The typical \u201cTrump\u201d branded condo that sold in the U.S. this year was purchased for a median of $720,000\u20149.7% more than the typical comparable luxury condo. [&hellip;]<\/p>\n","protected":false},"author":13346,"featured_media":71515,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[60,8,24],"tags":[9,19],"dashboard":[],"coauthors":[],"class_list":["post-71510","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coronavirus-housing-market-news","category-housing-market-news","category-luxury-market","tag-coronavirus","tag-politics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Trump Condos Fetch 10% Premium Over Similar Luxury Units, Down From 34% in 2016<\/title>\n<meta name=\"description\" content=\"The typical \u201cTrump\u201d branded condo sold for 10% more than a comparable luxury condo this year. That&#039;s down from a 34% price premium in 2016.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.redfin.com\/news\/trump-real-estate-condo-prices-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trump Condos Fetch a 10% Premium Over Similar Luxury Units, Down From 34% in 2016\" \/>\n<meta property=\"og:description\" content=\"The typical \u201cTrump\u201d branded condo sold for 10% more than a comparable luxury condo this year. That&#039;s down from a 34% price premium in 2016.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.redfin.com\/news\/trump-real-estate-condo-prices-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"Redfin Real Estate News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/redfin\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-15T11:33:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/tower-3804894_1920.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lily Katz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@redfin\" \/>\n<meta name=\"twitter:site\" content=\"@redfin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lily Katz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/trump-real-estate-condo-prices-2020\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/trump-real-estate-condo-prices-2020\\\/\"},\"author\":{\"name\":\"Lily Katz\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#\\\/schema\\\/person\\\/61b1278179ed9d76570212c0c595396f\"},\"headline\":\"Trump Condos Fetch a 10% Premium Over Similar Luxury Units, Down From 34% in 2016\",\"datePublished\":\"2020-10-15T11:33:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/trump-real-estate-condo-prices-2020\\\/\"},\"wordCount\":746,\"publisher\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/trump-real-estate-condo-prices-2020\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/tower-3804894_1920.jpg\",\"keywords\":[\"Coronavirus\",\"Politics\"],\"articleSection\":[\"Coronavirus Housing Market News\",\"Housing Market News\",\"Luxury Market\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2020\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/trump-real-estate-condo-prices-2020\\\/\",\"url\":\"https:\\\/\\\/www.redfin.com/news\\\/trump-real-estate-condo-prices-2020\\\/\",\"name\":\"Trump Condos Fetch 10% Premium Over Similar Luxury Units, Down From 34% in 2016\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/trump-real-estate-condo-prices-2020\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/trump-real-estate-condo-prices-2020\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/tower-3804894_1920.jpg\",\"datePublished\":\"2020-10-15T11:33:48+00:00\",\"description\":\"The typical \u201cTrump\u201d branded condo sold for 10% more than a comparable luxury condo this year. 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