{"id":79631,"date":"2025-04-17T05:30:27","date_gmt":"2025-04-17T12:30:27","guid":{"rendered":"https:\/\/www.redfin.com\/news\/?p=79631"},"modified":"2025-04-16T15:54:37","modified_gmt":"2025-04-16T22:54:37","slug":"survey-tariffs-major-purchase","status":"publish","type":"post","link":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/","title":{"rendered":"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey"},"content":{"rendered":"<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">Nearly one in four U.S. residents are canceling plans to make a major purchase, such as buying a home or car, because of President Trump\u2019s tariff policies, according to a Redfin survey.<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">55% of respondents are less likely to make a major purchase this year, including 39% who are \u201cmuch less likely.\u201d<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">More than a third of people do not have an emergency fund to cover mortgage or rent payments in the event of a personal financial crisis, like losing their job.<\/span><\/i><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Nearly one in four U.S. residents are canceling plans to make a major purchase, such as a home or a car, because of President Trump\u2019s new <\/span><a href=\"https:\/\/www.nytimes.com\/article\/trump-tariffs-canada-mexico-china.html\"><span style=\"font-weight: 400;\">tariff policies<\/span><\/a><span style=\"font-weight: 400;\">. An additional one in three (32%) are delaying plans to make a major purchase.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s according to a Redfin-commissioned survey conducted by Ipsos between April 10-14, 2025. The nationally representative survey was fielded to 1,004 U.S. adults.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">President Trump announced a series of tariff policies in April, including <\/span><a href=\"https:\/\/www.whitehouse.gov\/fact-sheets\/2025\/04\/fact-sheet-president-donald-j-trump-declares-national-emergency-to-increase-our-competitive-edge-protect-our-sovereignty-and-strengthen-our-national-and-economic-security\/\"><span style=\"font-weight: 400;\">10% baseline tariffs<\/span><\/a><span style=\"font-weight: 400;\"> on all countries and <\/span><a href=\"https:\/\/www.whitehouse.gov\/presidential-actions\/2025\/04\/amendment-to-recipricol-tariffs-and-updated-duties-as-applied-to-low-value-imports-from-the-peoples-republic-of-china\/\"><span style=\"font-weight: 400;\">145% tariffs<\/span><\/a><span style=\"font-weight: 400;\"> on China. While even higher tariffs have been <\/span><a href=\"https:\/\/www.wsj.com\/politics\/elections\/trump-authorizes-90-day-pause-on-reciprocal-tariffs-f31d5097\"><span style=\"font-weight: 400;\">paused<\/span><\/a><span style=\"font-weight: 400;\">, the policies have caused volatility in the stock market, and economists are <\/span><a href=\"https:\/\/www.usatoday.com\/story\/money\/2025\/04\/14\/economy-weak-growth-recession-2025\/83048077007\/\"><span style=\"font-weight: 400;\">voicing fears<\/span><\/a><span style=\"font-weight: 400;\"> they could lead to a significant economic downturn by driving up prices, pushing down consumer confidence and upping the odds of a recession.\u00a0<\/span><\/p>\n<p><iframe id=\"datawrapper-chart-CtJT3\" style=\"width: 0; min-width: 100% !important; border: none;\" title=\"56% of Americans Are Canceling or Delaying Major Purchases Due to Tariffs\u00a0\" src=\"https:\/\/datawrapper.dwcdn.net\/CtJT3\/3\/\" height=\"675\" frameborder=\"0\" scrolling=\"no\" aria-label=\"Table\" data-external=\"1\"><\/iframe><script type=\"text\/javascript\">!function(){\"use strict\";window.addEventListener(\"message\",(function(a){if(void 0!==a.data[\"datawrapper-height\"]){var e=document.querySelectorAll(\"iframe\");for(var t in a.data[\"datawrapper-height\"])for(var r,i=0;r=e[i];i++)if(r.contentWindow===a.source){var d=a.data[\"datawrapper-height\"][t]+\"px\";r.style.height=d}}}))}();\n<\/script><\/p>\n<p><span style=\"font-weight: 400;\">Nearly one in 10 (9%) survey respondents said they\u2019re planning to make a major purchase sooner than expected, while 8% said they <\/span><i><span style=\"font-weight: 400;\">already<\/span><\/i><span style=\"font-weight: 400;\"> made a major purchase sooner than expected.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">More than one in three (36%) Democrats said they are canceling plans to make a major purchase, while 43% are delaying a purchase. In comparison, 15% of Republicans are canceling plans for a major purchase, while 21% are delaying a purchase.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The new tariffs are likely to <\/span><a href=\"https:\/\/www.redfin.com\/news\/tariffs-volatile-mortgage-rates-construction\/\"><span style=\"font-weight: 400;\">impact<\/span><\/a><span style=\"font-weight: 400;\"> the housing market in a number of ways. They have already sent mortgage rates on <\/span><a href=\"https:\/\/www.mortgagenewsdaily.com\/mortgage-rates\"><span style=\"font-weight: 400;\">up-and-down swings<\/span><\/a><span style=\"font-weight: 400;\">, and they\u2019re likely to significantly increase construction costs.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tariffs and broader economic uncertainty are also <\/span><a href=\"https:\/\/www.redfin.com\/news\/housing-market-update-homebuying-demand-mortgage-rates-uncertainty\/\"><span style=\"font-weight: 400;\">pushing down homebuying demand<\/span><\/a><span style=\"font-weight: 400;\"> and cutting into buyers\u2019 budgets. A Redfin survey found that <\/span><a href=\"https:\/\/www.redfin.com\/news\/stock-volatility-impact-housing-market\/\"><span style=\"font-weight: 400;\">one in five<\/span><\/a><span style=\"font-weight: 400;\"> prospective homebuyers expect to sell stocks to help fund their down payment; recent tariff-driven drops in the stock market could derail those plans for some buyers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cBetting markets have the odds of a recession at <\/span><a href=\"https:\/\/www.wsj.com\/livecoverage\/stock-market-trump-tariffs-trade-war-04-10-25\/card\/betting-markets-now-see-one-in-two-chance-of-u-s-recession-ajLfWpeWyLeUQg743thb?mod=WSJ_home_supertoppermiddle_lctimeline\"><span style=\"font-weight: 400;\">higher than 50%<\/span><\/a><span style=\"font-weight: 400;\">, which is understandably making people wary of putting a big chunk of their money toward a house or a car,\u201d said Redfin Economics Lead <\/span><a href=\"https:\/\/www.redfin.com\/news\/author\/chen-zhao\/\"><span style=\"font-weight: 400;\">Chen Zhao<\/span><\/a><span style=\"font-weight: 400;\">. \u201cConsumers are tightening their belts because they are rightly nervous about their job security and the prospect of paying more for everyday expenses. There are some potential silver linings for homebuyers: the drop in demand could cause home prices to stay flat, or even fall, and there\u2019s some chance mortgage rates could drop in the next few months.\u201d<\/span><\/p>\n<h3><b>55% of Americans are less likely to make a major purchase this year<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The prior section discusses a question that asked respondents whether they\u2019re canceling, delaying or speeding up major purchases. We also asked whether tariff policies are making people <\/span><i><span style=\"font-weight: 400;\">less likely <\/span><\/i><span style=\"font-weight: 400;\">or <\/span><i><span style=\"font-weight: 400;\">more likely<\/span><\/i><span style=\"font-weight: 400;\"> to make a major purchase this year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">More than half (55%) of respondents said the new tariff policies made them less likely to make a major purchase this year. In comparison, only 13% said they are <\/span><i><span style=\"font-weight: 400;\">more <\/span><\/i><span style=\"font-weight: 400;\">likely to make a major purchase because of the tariffs.\u00a0<\/span><\/p>\n<p><iframe id=\"datawrapper-chart-aemDZ\" style=\"width: 0; min-width: 100% !important; border: none;\" title=\"39% of Americans Are Much Less Likely to Make a Major Purchase This Year\" src=\"https:\/\/datawrapper.dwcdn.net\/aemDZ\/3\/\" height=\"692\" frameborder=\"0\" scrolling=\"no\" aria-label=\"Table\" data-external=\"1\"><\/iframe><script type=\"text\/javascript\">!function(){\"use strict\";window.addEventListener(\"message\",(function(a){if(void 0!==a.data[\"datawrapper-height\"]){var e=document.querySelectorAll(\"iframe\");for(var t in a.data[\"datawrapper-height\"])for(var r,i=0;r=e[i];i++)if(r.contentWindow===a.source){var d=a.data[\"datawrapper-height\"][t]+\"px\";r.style.height=d}}}))}();\n<\/script><\/p>\n<p><span style=\"font-weight: 400;\">Three in five (60%) people aged 55+ said the tariffs make them less likely to make a major purchase this year, compared to 54% of people aged 18-34 and 50% of people aged 35-54.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the flipside, nearly one in four (23%) people aged 18-34 said the tariff policies make them <\/span><i><span style=\"font-weight: 400;\">more <\/span><\/i><span style=\"font-weight: 400;\">likely to make a major purchase, compared to 15% of people aged 35-54 and 4% of people aged 55+.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There were also differences across political lines. Nearly four out of five (79%) Democrats said they were less likely to make a major purchase this year, compared to 32% of Republicans.<\/span><\/p>\n<h3><b>34% of Americans do not have an emergency fund to cover housing payments<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Just over one in three (34%) survey respondents do not have an emergency fund to cover their monthly mortgage or rent payments in the event they face a financial crisis, like losing a job. Half of the respondents do have an emergency fund.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Financial experts typically recommend Americans have an emergency savings account that covers roughly three months of expenses in case they unexpectedly lose their job. Now, amid increasing recession jitters, <\/span><a href=\"https:\/\/www.marketwatch.com\/story\/experts-now-recommend-a-12-month-emergency-fund-heres-how-to-quickly-save-thousands-in-cash-8ff2a992\"><span style=\"font-weight: 400;\">experts recommend<\/span><\/a><span style=\"font-weight: 400;\"> closer to six months in emergency savings.\u00a0<\/span><\/p>\n<p><iframe id=\"datawrapper-chart-PSBN3\" style=\"width: 0; min-width: 100% !important; border: none;\" title=\"51% of Americans Have An Emergency Fund to Cover Housing Payments in a Crisis\" src=\"https:\/\/datawrapper.dwcdn.net\/PSBN3\/4\/\" height=\"662\" frameborder=\"0\" scrolling=\"no\" aria-label=\"Table\" data-external=\"1\"><\/iframe><script type=\"text\/javascript\">!function(){\"use strict\";window.addEventListener(\"message\",(function(a){if(void 0!==a.data[\"datawrapper-height\"]){var e=document.querySelectorAll(\"iframe\");for(var t in a.data[\"datawrapper-height\"])for(var r,i=0;r=e[i];i++)if(r.contentWindow===a.source){var d=a.data[\"datawrapper-height\"][t]+\"px\";r.style.height=d}}}))}();\n<\/script><\/p>\n<p><span style=\"font-weight: 400;\">Showing how they may be disproportionately impacted by a financial crisis, more than half of renters (53%) said they don\u2019t have an emergency fund, compared to 23% of homeowners.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of those who <\/span><i><span style=\"font-weight: 400;\">do<\/span><\/i><span style=\"font-weight: 400;\"> have an emergency fund, 56% have 0-6 months of housing payments covered, 14% have 7-12 months covered and 23% have more than 12 months covered.<\/span><\/p>\n<p><iframe id=\"datawrapper-chart-RP4rG\" style=\"width: 0; min-width: 100% !important; border: none;\" title=\"56% of People With Emergency Funds Have 0-6 Months of Payments Covered\u00a0\" src=\"https:\/\/datawrapper.dwcdn.net\/RP4rG\/2\/\" height=\"580\" frameborder=\"0\" scrolling=\"no\" aria-label=\"Table\" data-external=\"1\"><\/iframe><script type=\"text\/javascript\">!function(){\"use strict\";window.addEventListener(\"message\",(function(a){if(void 0!==a.data[\"datawrapper-height\"]){var e=document.querySelectorAll(\"iframe\");for(var t in a.data[\"datawrapper-height\"])for(var r,i=0;r=e[i];i++)if(r.contentWindow===a.source){var d=a.data[\"datawrapper-height\"][t]+\"px\";r.style.height=d}}}))}();\n<\/script><\/p>\n<p><span style=\"font-weight: 400;\">Of the households with children that have an emergency fund, only 12% have more than 12 months of housing payments covered, compared to 29% of households without children.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Younger people are also less likely to have a large emergency fund, with only 5% of those aged 18-34 having more than 12 months of payments saved up, compared to 27% of those aged 35-54 and 32% of those aged 55+.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nearly one in four U.S. residents are canceling plans to make a major purchase, such as buying a home or car, because of President Trump\u2019s tariff policies, according to a Redfin survey. 55% of respondents are less likely to make a major purchase this year, including 39% who are \u201cmuch less likely.\u201d More than a [&hellip;]<\/p>\n","protected":false},"author":13568,"featured_media":79633,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[43,51],"tags":[36,20,623,35],"coauthors":[682],"class_list":["post-79631","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-housing-equality-policy","category-policy","tag-economics","tag-housing-affordability","tag-national","tag-redfin-surveys"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey<\/title>\n<meta name=\"description\" content=\"More than half (55%) of survey respondents are less likely to make a major purchase this year, including 39% who are \u201cmuch less likely.\u201d More than a third of people do not have an emergency fund to cover mortgage or rent payments in the event of a personal financial crisis, like losing their job.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey\" \/>\n<meta property=\"og:description\" content=\"More than half (55%) of survey respondents are less likely to make a major purchase this year, including 39% who are \u201cmuch less likely.\u201d More than a third of people do not have an emergency fund to cover mortgage or rent payments in the event of a personal financial crisis, like losing their job.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/\" \/>\n<meta property=\"og:site_name\" content=\"Redfin Real Estate News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/redfin\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-17T12:30:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2025\/04\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1354\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mark Worley\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@redfin\" \/>\n<meta name=\"twitter:site\" content=\"@redfin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark Worley\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/\"},\"author\":{\"name\":\"Mark Worley\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#\\\/schema\\\/person\\\/b27401b85d20cf494c7fe628d181b5d9\"},\"headline\":\"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey\",\"datePublished\":\"2025-04-17T12:30:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/\"},\"wordCount\":864,\"publisher\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg\",\"keywords\":[\"Economics\",\"Housing Affordability\",\"national\",\"Redfin surveys\"],\"articleSection\":[\"Housing Equality &amp; Policy\",\"Policy\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/\",\"url\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/\",\"name\":\"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg\",\"datePublished\":\"2025-04-17T12:30:27+00:00\",\"description\":\"More than half (55%) of survey respondents are less likely to make a major purchase this year, including 39% who are \u201cmuch less likely.\u201d More than a third of people do not have an emergency fund to cover mortgage or rent payments in the event of a personal financial crisis, like losing their job.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg\",\"width\":2269,\"height\":1200},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/survey-tariffs-major-purchase\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.redfin.com/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#website\",\"url\":\"https:\\\/\\\/www.redfin.com/news\\\/\",\"name\":\"Redfin Real Estate News\",\"description\":\"The latest real estate news and research from technology-powered residential real estate company, Redfin.\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.redfin.com/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#organization\",\"name\":\"Redfin\",\"url\":\"https:\\\/\\\/www.redfin.com/news\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.redfin.com\\\/news\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/Redfin-News-Logo.png\",\"contentUrl\":\"https:\\\/\\\/www.redfin.com\\\/news\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/Redfin-News-Logo.png\",\"width\":1100,\"height\":235,\"caption\":\"Redfin\"},\"image\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/redfin\",\"https:\\\/\\\/x.com\\\/redfin\",\"https:\\\/\\\/www.instagram.com\\\/redfinrealestate\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/redfin\",\"https:\\\/\\\/www.pinterest.com\\\/redfin\\\/\",\"https:\\\/\\\/en.wikipedia.org\\\/wiki\\\/Redfin\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#\\\/schema\\\/person\\\/b27401b85d20cf494c7fe628d181b5d9\",\"name\":\"Mark Worley\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/25Q2_Mark_Worley_145_RT-1-150x150.jpg41afe87b6e554cf9936805e4a5d5675d\",\"url\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/25Q2_Mark_Worley_145_RT-1-150x150.jpg\",\"contentUrl\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/25Q2_Mark_Worley_145_RT-1-150x150.jpg\",\"caption\":\"Mark Worley\"},\"description\":\"As a data journalist, Mark helps to explain the range of economic factors impacting the housing market. Prior to joining Redfin, he spent seven years in content operations at real-time information company Dataminr, following reporting and editing roles in Australia, SE Asia and the Middle East.\",\"url\":\"https:\\\/\\\/www.redfin.com/news\\\/author\\\/mark-worley\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey","description":"More than half (55%) of survey respondents are less likely to make a major purchase this year, including 39% who are \u201cmuch less likely.\u201d More than a third of people do not have an emergency fund to cover mortgage or rent payments in the event of a personal financial crisis, like losing their job.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/","og_locale":"en_US","og_type":"article","og_title":"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey","og_description":"More than half (55%) of survey respondents are less likely to make a major purchase this year, including 39% who are \u201cmuch less likely.\u201d More than a third of people do not have an emergency fund to cover mortgage or rent payments in the event of a personal financial crisis, like losing their job.","og_url":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/","og_site_name":"Redfin Real Estate News","article_publisher":"https:\/\/www.facebook.com\/redfin","article_published_time":"2025-04-17T12:30:27+00:00","og_image":[{"width":2560,"height":1354,"url":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2025\/04\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg","type":"image\/jpeg"}],"author":"Mark Worley","twitter_card":"summary_large_image","twitter_creator":"@redfin","twitter_site":"@redfin","twitter_misc":{"Written by":"Mark Worley","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/#article","isPartOf":{"@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/"},"author":{"name":"Mark Worley","@id":"https:\/\/www.redfin.com\/news\/#\/schema\/person\/b27401b85d20cf494c7fe628d181b5d9"},"headline":"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey","datePublished":"2025-04-17T12:30:27+00:00","mainEntityOfPage":{"@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/"},"wordCount":864,"publisher":{"@id":"https:\/\/www.redfin.com\/news\/#organization"},"image":{"@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/#primaryimage"},"thumbnailUrl":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2025\/04\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg","keywords":["Economics","Housing Affordability","national","Redfin surveys"],"articleSection":["Housing Equality &amp; Policy","Policy"],"inLanguage":"en-US","copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/www.redfin.com\/news\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/","url":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/","name":"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey","isPartOf":{"@id":"https:\/\/www.redfin.com\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/#primaryimage"},"image":{"@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/#primaryimage"},"thumbnailUrl":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2025\/04\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg","datePublished":"2025-04-17T12:30:27+00:00","description":"More than half (55%) of survey respondents are less likely to make a major purchase this year, including 39% who are \u201cmuch less likely.\u201d More than a third of people do not have an emergency fund to cover mortgage or rent payments in the event of a personal financial crisis, like losing their job.","breadcrumb":{"@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/#primaryimage","url":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2025\/04\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg","contentUrl":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2025\/04\/marek-studzinski-w8z7WTjwFa8-unsplash-scaled.jpg","width":2269,"height":1200},{"@type":"BreadcrumbList","@id":"https:\/\/www.redfin.com\/news\/survey-tariffs-major-purchase\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.redfin.com\/news\/"},{"@type":"ListItem","position":2,"name":"24% of Americans are Scrapping Plans to Make a Major Purchase Like a Home or Car Due to Tariffs: Redfin Survey"}]},{"@type":"WebSite","@id":"https:\/\/www.redfin.com\/news\/#website","url":"https:\/\/www.redfin.com\/news\/","name":"Redfin Real Estate News","description":"The latest real estate news and research from technology-powered residential real estate company, Redfin.","publisher":{"@id":"https:\/\/www.redfin.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.redfin.com\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.redfin.com\/news\/#organization","name":"Redfin","url":"https:\/\/www.redfin.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.redfin.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/Redfin-News-Logo.png","contentUrl":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2020\/10\/Redfin-News-Logo.png","width":1100,"height":235,"caption":"Redfin"},"image":{"@id":"https:\/\/www.redfin.com\/news\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/redfin","https:\/\/x.com\/redfin","https:\/\/www.instagram.com\/redfinrealestate\/","https:\/\/www.linkedin.com\/company\/redfin","https:\/\/www.pinterest.com\/redfin\/","https:\/\/en.wikipedia.org\/wiki\/Redfin"]},{"@type":"Person","@id":"https:\/\/www.redfin.com\/news\/#\/schema\/person\/b27401b85d20cf494c7fe628d181b5d9","name":"Mark Worley","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2025\/05\/25Q2_Mark_Worley_145_RT-1-150x150.jpg41afe87b6e554cf9936805e4a5d5675d","url":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2025\/05\/25Q2_Mark_Worley_145_RT-1-150x150.jpg","contentUrl":"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2025\/05\/25Q2_Mark_Worley_145_RT-1-150x150.jpg","caption":"Mark Worley"},"description":"As a data journalist, Mark helps to explain the range of economic factors impacting the housing market. Prior to joining Redfin, he spent seven years in content operations at real-time information company Dataminr, following reporting and editing roles in Australia, SE Asia and the Middle East.","url":"https:\/\/www.redfin.com\/news\/author\/mark-worley\/"}]}},"_links":{"self":[{"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/posts\/79631","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/users\/13568"}],"replies":[{"embeddable":true,"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/comments?post=79631"}],"version-history":[{"count":1,"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/posts\/79631\/revisions"}],"predecessor-version":[{"id":79637,"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/posts\/79631\/revisions\/79637"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/media\/79633"}],"wp:attachment":[{"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/media?parent=79631"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/categories?post=79631"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/tags?post=79631"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.redfin.com\/news\/wp-json\/wp\/v2\/coauthors?post=79631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}