{"id":85083,"date":"2026-05-07T05:30:01","date_gmt":"2026-05-07T12:30:01","guid":{"rendered":"https:\/\/www.redfin.com\/news\/?p=85083"},"modified":"2026-05-06T13:26:30","modified_gmt":"2026-05-06T20:26:30","slug":"viral-homegoods-finds-how-to-use-to-boost-home-value","status":"publish","type":"post","link":"https:\/\/www.redfin.com\/news\/viral-homegoods-finds-how-to-use-to-boost-home-value\/","title":{"rendered":"Viral HomeGoods Finds Are Everywhere\u2014Here\u2019s How to Use Them to Boost Your Home\u2019s Value"},"content":{"rendered":"<ul>\n<li aria-level=\"1\"><b><i>Viral decor from retailers like HomeGoods can help a listing stand out\u2014but agents say bold pieces should make up no more than 10% of a home\u2019s overall design.<\/i><\/b><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b><i>Natural materials, layered textures, and just one or two statement accents can add personality to a space without overwhelming buyers.<\/i><\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Scrolling through <\/span><a href=\"https:\/\/www.tiktok.com\/discover\/homegoods-haul\"><span style=\"font-weight: 400;\">viral HomeGoods hauls<\/span><\/a><span style=\"font-weight: 400;\"> is a digital treasure hunt of sorts\u2014filled with whimsical wall art, textured ceramics, and unexpected statement pieces. And while these playful finds are winning attention online, Redfin agents say they can also help homeowners win when it comes time to sell\u2014if used thoughtfully.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to a HomeGoods spokesperson, the sense of discovery driving these viral moments is no accident. The retailer sources its famously varied decor items on an always-on basis, sending buyers to dozens of countries each year to find everything from designer goods to artisan pieces.\u00a0<\/span><\/p>\n<figure id=\"attachment_85082\" aria-describedby=\"caption-attachment-85082\" style=\"width: 240px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-85082\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-240x300.jpg\" alt=\"\" width=\"240\" height=\"300\" srcset=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-240x300.jpg 240w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-819x1024.jpg 819w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-768x960.jpg 768w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods.jpg 1200w\" sizes=\"(max-width: 240px) 100vw, 240px\" \/><figcaption id=\"caption-attachment-85082\" class=\"wp-caption-text\">Photo credit: HomeGoods<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">New inventory arrives multiple times a week to the average store, which HomeGoods says fuels a \u201cnever shop the same\u201d experience for customers\u2014and explains why trending items like <\/span><a href=\"https:\/\/shopping.yahoo.com\/home-garden\/home-decor\/articles\/homegoods-just-dropped-viral-lineup-161500894.html\"><span style=\"font-weight: 400;\">cottagecore accents<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/shopping.yahoo.com\/home-garden\/home-decor\/articles\/unexpected-homegoods-porch-trend-going-124500961.html?guccounter=1&amp;guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&amp;guce_referrer_sig=AQAAAK8DBee3gQ0DnEWXsGgFTiJ08WHGlWsk9PMdpN81AcAmeqMleEOyvo_a4FRQK89H_UjFHKp0Us74KnirP8TbMGgYumaUSlci8CZw_vWDwMvI4EPwd69mIwbcEGwihlX_jhmFQ5wXAdYgtwJvr1nwa5Ufe5pM_VC4hwvS_ZqRC55L\"><span style=\"font-weight: 400;\">porch ducks<\/span><\/a><span style=\"font-weight: 400;\"> keep popping up across social media.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But for those looking to sell their home, an abundance of unique decor presents both an opportunity and a risk.<\/span><\/p>\n<h3><b>A Little Quirky Goes a Long Way\u00a0<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u201cQuirky decor can make a home feel current\u2014but it has to be intentional and universally appealing,\u201d says Denver-based Redfin senior agent and interior designer <\/span><a href=\"https:\/\/www.redfin.com\/real-estate-agents\/tamara-mattoxkabat\"><span style=\"font-weight: 400;\">Tamara Mattox-Kabat<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Her rule of thumb is simple: bold or unconventional pieces should make up no more than 10% of a home\u2019s overall d\u00e9cor. Instead of dominating a space, these pieces should act as subtle accents that add personality without overwhelming potential buyers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Material choice plays a major role in striking that balance. Mattox-Kabat recommends prioritizing natural, high-quality finishes\u2014like metal, stone, wood, and ceramic\u2014over plastic or synthetic alternatives because they photograph well and can instantly elevate a space. \u201c<\/span><a href=\"https:\/\/www.tiktok.com\/discover\/home-goods-chinoiserie\"><span style=\"font-weight: 400;\">Chinoiserie pieces<\/span><\/a><span style=\"font-weight: 400;\"> that can be filled with fresh fruit or flowers are a great option to this end,\u201d she says.\u00a0<\/span><\/p>\n<figure id=\"attachment_85081\" aria-describedby=\"caption-attachment-85081\" style=\"width: 240px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-medium wp-image-85081\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-1-240x300.jpg\" alt=\"\" width=\"240\" height=\"300\" srcset=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-1-240x300.jpg 240w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-1-819x1024.jpg 819w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-1-768x960.jpg 768w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-1.jpg 1200w\" sizes=\"(max-width: 240px) 100vw, 240px\" \/><figcaption id=\"caption-attachment-85081\" class=\"wp-caption-text\">Photo credit: HomeGoods<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Layering is another key strategy; thoughtfully combining textures can make a space feel curated rather than cluttered, according to Mattox-Kabat. She also suggests incorporating a few vintage or antique elements, such as brass candlesticks or vases\u2014which can be found in droves at most HomeGoods stores\u2014to convey a sense of warmth and livability.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At the same time, Mattox-Kabat cautions against overusing seasonal decor or artificial plants, which can detract from a home\u2019s perceived value. And the importance of this kind of restraint is something fellow Redfin agent <\/span><a href=\"https:\/\/www.redfin.com\/real-estate-agents\/kellie-martinez\"><span style=\"font-weight: 400;\">Kellie Martinez<\/span><\/a><span style=\"font-weight: 400;\"> learned firsthand.<\/span><\/p>\n<h3><b>When \u201cMore\u201d Starts to Hurt Your Sale\u00a0<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">After \u201cHomeGoods-ing the heck out\u201d of her new build home, the Southern California-based premier agent was confident she had created a standout space. \u201cIt looked amazing\u2014layered, styled, full of personality,\u201d Martinez says. Plus, reactions from friends and neighbors seemed to confirm it; they all asked her where they could find lots of her pieces.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But once she decided to sell and her home hit the market, buyer feedback told a different story. \u201c\u2018Beautiful, but a little busy,\u2019 was the most common response,\u201d she says.<\/span><\/p>\n<figure id=\"attachment_85079\" aria-describedby=\"caption-attachment-85079\" style=\"width: 169px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-medium wp-image-85079\" src=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-3-169x300.jpg\" alt=\"\" width=\"169\" height=\"300\" srcset=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-3-169x300.jpg 169w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-3-576x1024.jpg 576w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-3-768x1365.jpg 768w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-3-864x1536.jpg 864w, https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods-3.jpg 1080w\" sizes=\"(max-width: 169px) 100vw, 169px\" \/><figcaption id=\"caption-attachment-85079\" class=\"wp-caption-text\">Photo credit: HomeGoods<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">That moment prompted her to scale things back. As she removed items, Martinez noticed an immediate shift: \u201cA plain wall can suddenly feel calmer, bigger, and more inviting, she explained.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0The experience reshaped her entire approach to staging, which she now describes as \u201cbroadly appealing with a wink.\u201d<\/span><\/p>\n<h3><b>The Sweet Spot<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">In practice, that means sticking to clean, neutral foundations\u2014think soft color palettes and organic textures like wood and linen\u2014while incorporating just one or two standout pieces for personality. A single sculptural object or eye-catching accent can create a memorable focal point, especially in listing photos where buyers are scrolling. But filling a home with too many conversation starters can distract from what really matters: the space itself.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ultimately, the viral appeal of HomeGoods-style shopping highlights a broader shift toward individuality in home design. By editing thoughtfully and styling with intention, sellers can tap into this trend while keeping their home widely appealing\u2014and that balance can make all the difference when it comes to maximizing sale price.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Viral decor from retailers like HomeGoods can help a listing stand out\u2014but agents say bold pieces should make up no more than 10% of a home\u2019s overall design. Natural materials, layered textures, and just one or two statement accents can add personality to a space without overwhelming buyers. Scrolling through viral HomeGoods hauls is a [&hellip;]<\/p>\n","protected":false},"author":13583,"featured_media":85082,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[763],"tags":[66,83],"dashboard":[],"coauthors":[766],"class_list":["post-85083","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","tag-agents","tag-design-and-decor"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Viral HomeGoods Finds Are Everywhere\u2014Here\u2019s How to Use Them to Boost Your Home\u2019s Value<\/title>\n<meta name=\"description\" content=\"Scrolling through viral HomeGoods hauls is a digital treasure hunt of sorts\u2014filled with whimsical wall art, textured ceramics, and unexpected statement pieces. And while these playful finds are winning attention online, Redfin agents say they can also help homeowners win when it comes time to sell\u2014if used thoughtfully.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.redfin.com\/news\/viral-homegoods-finds-how-to-use-to-boost-home-value\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Viral HomeGoods Finds Are Everywhere\u2014Here\u2019s How to Use Them to Boost Your Home\u2019s Value\" \/>\n<meta property=\"og:description\" content=\"Scrolling through viral HomeGoods hauls is a digital treasure hunt of sorts\u2014filled with whimsical wall art, textured ceramics, and unexpected statement pieces. And while these playful finds are winning attention online, Redfin agents say they can also help homeowners win when it comes time to sell\u2014if used thoughtfully.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.redfin.com\/news\/viral-homegoods-finds-how-to-use-to-boost-home-value\/\" \/>\n<meta property=\"og:site_name\" content=\"Redfin Real Estate News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/redfin\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-07T12:30:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.redfin.com\/news\/wp-content\/uploads\/2026\/04\/Photo-Credits_-HomeGoods.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"1500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ellyn Briggs\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@redfin\" \/>\n<meta name=\"twitter:site\" content=\"@redfin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ellyn Briggs\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/viral-homegoods-finds-how-to-use-to-boost-home-value\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/viral-homegoods-finds-how-to-use-to-boost-home-value\\\/\"},\"author\":{\"name\":\"Ellyn Briggs\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#\\\/schema\\\/person\\\/572b247b95429fc8b9e0ce17bee0593c\"},\"headline\":\"Viral HomeGoods Finds Are Everywhere\u2014Here\u2019s How to Use Them to Boost Your Home\u2019s Value\",\"datePublished\":\"2026-05-07T12:30:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/viral-homegoods-finds-how-to-use-to-boost-home-value\\\/\"},\"wordCount\":742,\"publisher\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/viral-homegoods-finds-how-to-use-to-boost-home-value\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Photo-Credits_-HomeGoods.jpg\",\"keywords\":[\"Agents\",\"Design and Decor\"],\"articleSection\":[\"Lifestyle\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/viral-homegoods-finds-how-to-use-to-boost-home-value\\\/\",\"url\":\"https:\\\/\\\/www.redfin.com/news\\\/viral-homegoods-finds-how-to-use-to-boost-home-value\\\/\",\"name\":\"Viral HomeGoods Finds Are Everywhere\u2014Here\u2019s How to Use Them to Boost Your Home\u2019s Value\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/viral-homegoods-finds-how-to-use-to-boost-home-value\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.redfin.com/news\\\/viral-homegoods-finds-how-to-use-to-boost-home-value\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.redfin.com/news\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Photo-Credits_-HomeGoods.jpg\",\"datePublished\":\"2026-05-07T12:30:01+00:00\",\"description\":\"Scrolling through viral HomeGoods hauls is a digital treasure hunt of sorts\u2014filled with whimsical wall art, textured ceramics, and unexpected statement pieces. 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