OFF MARKET

Off market nov 2017 for $899K

$1,384,518

Est. refi paymentEst. refi $4,793/mo

•

1,397

sq ft

728 Riverside Ave, Santa Cruz, CA 95060

About this home

An oasis in the heart of Santa Cruz, this has been the home of the Fairytale Farm for many years. Now, it's ready for your dreams to take form. You will appreciate the ideal single-level floor plan that provides the option for flexible living arrangements. The private back bedroom, bathroom, and wet bar have been rented both on a short-term and long-term basis providing a nice income stream over the years. The current owners have a coveted whole-house vacation rental permit, and this may be transferrable to the next steward of the property. While this original Santa Cruz bungalow is a very special home, the RM zoning allows for a variety of very interesting DEVELOPMENT POSSIBILITIES. UPTO 7 UNITS could be built on this parcel. You could also add multiple units on the parcel while keeping the existing home in place which could even be converted into a duplex. First showings are on Thursday 10/12 from 9:30am-Noon, and both SAT/SUN 1-4pm. Don't miss this very special opportunity!

Single-familyProperty Type

1922Year Built

7,492 sq ftLot Size

$991Est. Price/Sq.Ft.

1 car garageParking

Listed by Daniel Oster •DRE #01381869 • Coldwell Banker Realty

Bought with Maria Kelly •DRE #01826299 • KW Thrive Santa Cruz

Redfin checked: 2 minutes ago

•Source:MLSListings #ML81680854

Redfin Estimate

$1,384,518

$485K since sold in November 2017$43K since October

Recently sold homes
Estimate history
Homes for sale

This home's estimate is 1.8% lower than the average sale price ($1.41M) of 4 comparable homes.

SOLD NOV 9, 2026
$1,210,000
A
3 beds1.5 baths1,557 sq ft
522 King St, Santa Cruz, CA 95060
SOLD SEP 14, 2026
$1,700,000
B
2 beds2 baths1,291 sq ft
1229 Laurel St, Santa Cruz, CA 95060
SOLD NOV 2, 2026
$1,630,424
C
3 beds2 baths1,352 sq ft
424 Liberty St, Santa Cruz, CA 95060
SOLD OCT 30, 2026
$1,099,000
D
3 beds2 baths1,175 sq ft
212 Cedar St, Santa Cruz, CA 95060

Claim this home to receive a free report every month with insights on the changing estimate.

Earn from this home

Refinance

Est. cash available

Get cash now or lower your monthly rate

Rent

$5,205/mo

Redfin rental estimate

List your home for rent

Market trends in 95060, CA

Last updated October 2026

Buyer's Market

Seller's Market

Seller's market

Sale-to-list price

100.4%

0.4% MoM

Median sale price

$1.6M

$116K MoM

Avg. days on market

19d

1 days MoM

Recently sold homes

12 MoM

New listings for sale

OPEN SAT, 2PM TO 4PM
$1,999,000
5 beds4.5 baths5,413 sq ft
530 Sunlit Ln, Bonny Doon, CA 95060
OPEN SAT, 1PM TO 4PM
$985,000
2 beds2 baths1,472 sq ft
757 Chestnut, Santa Cruz, CA 95060
$1,299,999
3 beds2.5 baths1,836 sq ft
240 Union St, Santa Cruz, CA 95060
3D WALKTHROUGH
$1,495,000
3 beds2 baths1,584 sq ft
419 Cedar, Santa Cruz, CA 95060
OPEN SAT, 12PM TO 3PM
$1,700,000
4 beds2 baths1,659 sq ft
139 Calvin Pl, Santa Cruz, CA 95060
See all

Provided by Redfin

Sale history for 728 Riverside Ave

Year

Property tax

Land + Additions

Assessment*

2025

$12,285 (+7.3%)

$812,410 + $232,059

$1,044,469

2024

$11,447 (+1.2%)

$780,863 + $223,048

$1,003,911

2023

$11,309 (+1.1%)

$780,863 + $223,048

$1,003,911

2022

$11,183 (+2.1%)

$765,552 + $218,675

$984,227

2021

$10,951 (+0.8%)

$750,541 + $214,387

$964,928

2020

$10,866 (+2.2%)

$735,825 + $210,183

$946,008

2019

$10,632 (+1.1%)

$728,280 + $208,028

$936,308

2018

$10,512 (+47.6%)

$714,000 + $203,949

$917,949

2017

$7,120 (+5.7%)

$420,058 + $178,207

$598,265

2016

$6,734 (+2.7%)

$420,058 + $178,207

$598,265

2015

$6,554 (+1.7%)

$411,822 + $174,713

$586,535

2014

$6,445 (+10.9%)

$397,690 + $168,718

$566,408

2013

$5,809 (+3.8%)

$397,690 + $168,718

$566,408

2012

$5,598 (−0.7%)

$353,496 + $149,968

$503,464

2011

$5,640 (+0.7%)

$339,900 + $144,200

$484,100

2010

$5,600 (−6.3%)

$343,200 + $145,600

$488,800

2009

$5,980 (−1.4%)

$343,200 + $145,600

$488,800

2008

$6,065

$363,000 + $154,000

$517,000

Tax history for 728 Riverside Ave

Year

Property tax

Land + Additions

Assessment*

2025

$12,285 (+7.3%)

$812,410 + $232,059

$1,044,469

2024

$11,447 (+1.2%)

$780,863 + $223,048

$1,003,911

2023

$11,309 (+1.1%)

$780,863 + $223,048

$1,003,911

2022

$11,183 (+2.1%)

$765,552 + $218,675

$984,227

2021

$10,951 (+0.8%)

$750,541 + $214,387

$964,928

2020

$10,866 (+2.2%)

$735,825 + $210,183

$946,008

2019

$10,632 (+1.1%)

$728,280 + $208,028

$936,308

2018

$10,512 (+47.6%)

$714,000 + $203,949

$917,949

2017

$7,120 (+5.7%)

$420,058 + $178,207

$598,265

2016

$6,734 (+2.7%)

$420,058 + $178,207

$598,265

2015

$6,554 (+1.7%)

$411,822 + $174,713

$586,535

2014

$6,445 (+10.9%)

$397,690 + $168,718

$566,408

2013

$5,809 (+3.8%)

$397,690 + $168,718

$566,408

2012

$5,598 (−0.7%)

$353,496 + $149,968

$503,464

2011

$5,640 (+0.7%)

$339,900 + $144,200

$484,100

2010

$5,600 (−6.3%)

$343,200 + $145,600

$488,800

2009

$5,980 (−1.4%)

$343,200 + $145,600

$488,800

2008

$6,065

$363,000 + $154,000

$517,000

*Taxable value of land and structures on it ("additions") is determined regularly by local assessors and does not affect market price.

Public record

Public record
Zoning
Permits

Beds

Baths

Stories

—

Lot width

—

Lot depth

—

Lot size

7,492 Sq. Ft.

Year renovated

1922

Sq. Ft.

1,397

Year built

1922

Style

Single Family Residential

County

Santa Cruz County

APN

00740125

Parking Spaces

—

Basement

—

Accessible

—

HOA Dues

—

Garage

—

Features

—

Last updated by owner on Nov 5, 2026.

FP-O

Multiple Residence – Medium-Density District

To promote the development of multifamily townhouses, condominiums and apartments at a medium residential density of 20.1 to 40 units per acre depending on unit mix; to stabilize and protect the residential characteristics of the district; and to promote a suitable environment for the lives of families and single persons. This section of the Zoning Ordinance is also part of the Local Coastal Implementation Plan.

Zone overlays

Floodplain Overlay District

Permitted uses

Include but are not limited to:

Day care facility
Housing-Group
Housing-Multiple units
Housing-Other

Jul 17, 2024 • Final

Bldg residential

Perform a remodel of the kitchen and bathroom.

Bathroom

Kitchen

Remodel

Jul 2, 2019 • Final

Bldg residential

Remove and replace a water heater.

Plumbing

Water heater

Permit history is from public records and may be incomplete or inaccurate. Redfin and its agents make no representations about the property condition or permit status. Buyers should independently verify all information.

Property details

Parking

Garage Information
# of Garage Spaces: 1

Parking Information
Has Garage: Yes
Parking Features: Detached, Guest/Visitor Parking, Off-Street Parking, Parking Area

Interior

Virtual Tour

Bathroom Information
# of Baths (Full): 2

Dining Room Information
Dining Area in Living Room

Family Room Information
No Family Room

Fireplace Information
Fireplace Features: Living Room
Has Fireplace: Yes

Exterior

Building Information
Foundation Details: Concrete Perimeter
Roof: Composition

Year Built
Year Built Details: 2

Property Information
Building Area Total (Sq. Ft.): 1,397

Financial

Financial Information
Buyer Financing: Conventional

Utilities

Heating & Cooling
Heating: Central Forced Air (Gas)

Utility Information
Gas: Public Utilities
Utilities: Public Utilities, Public Water
Water Source: Public

Location

School Information
High School District: Santa Cruz City High

Location Information
MLS Area: East Santa Cruz
Street Name: Riverside
Street Number: 728

WalkScore Information
Walk Score: 93

Public facts

Beds: 3
Baths: 2.0
Sq. Ft.: 1,397
Stories: —
Lot Size: 7,492 square feet
Style: Single Family Residential
Year Built: 1922
Year Renovated: 1922
County: Santa Cruz County
APN: 00740125

Home facts updated by county records on Nov 5, 2026

Around this home

Schools

K - 12
Preschool & daycare

Gault Elementary School

Public K-5 • Assigned • 0.8mi

5/10

Branciforte Middle School

Public 6-8 • Assigned • 1.1mi

9/10

Provided by GreatSchools

Lifestyle

Provided by Walk Score and Local Logic

Climate risks

4/10 Flood Factor

Estimated 11-17% chance of a flood reaching the building in the next 30 years

1/10 Fire Factor

Unlikely to be in a wildfire in next 30 years

3/10 Heat Factor

7 days above 81° expected this year, 15 days in 30 years

1/10 Wind Factor

Minimal risk of severe winds over next 30 years

7/10 Air Factor

13 unhealthy days expected this year, 14 days in 30 years

Provided by First Street

Historical weather

Santa Cruz, CA • 95060

Average low and high temperatures (°F)

64°

43°

65°

46°

70°

48°

68°

49°

73°

52°

73°

54°

75°

57°

79°

57°

78°

59°

71°

52°

66°

47°

64°

46°

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Sun exposure

In this area, properties receive around 10.8 hours in June and 4.9 hours in December, placing it above the U.S. average for solar exposure.

10.8 hrs

4.9 hrs

JuneDecember

Provided by Shadowmap

Estimated sale price

$1.32M – $1.59M

Sell confidently with a local market expert in Santa Cruz. 3 minutes to get started.

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Home values near 728 Riverside Ave

Data from public records.

Address	Redfin Estimate
713 Riverside Avenue, Santa Cruz, CA 2 Beds \| 3 Baths \| 1889 Sq. Ft.	$1,229,091
725 Riverside Avenue, Santa Cruz, CA 4 Beds \| 2 Baths \| 2095 Sq. Ft.	$1,152,467
732 Riverside Avenue, Santa Cruz, CA 2 Beds \| 2 Baths \| 1517 Sq. Ft.	$1,096,888
212 Broadway, Santa Cruz, CA 2 Beds \| 1 Baths \| 1230 Sq. Ft.	$1,016,493
137 Campbell Street, Santa Cruz, CA 2 Beds \| 1.5 Baths \| 1100 Sq. Ft.	$1,581,961
127 Campbell Street, Santa Cruz, CA 3 Beds \| 2 Baths \| 1016 Sq. Ft.	$1,142,691
139 Campbell Street, Santa Cruz, CA 3 Beds \| 2.5 Baths \| 1200 Sq. Ft.	$1,140,859

Address	Redfin Estimate
711 Riverside Avenue, Santa Cruz, CA 3 Beds \| 3 Baths \| 1850 Sq. Ft.	$1,021,678
710 Riverside Avenue, Santa Cruz, CA 10 Beds \| - Baths \| 4309 Sq. Ft.	—
738 Riverside Avenue, Santa Cruz, CA 2 Beds \| 2 Baths \| - Sq. Ft.	$956,363
216 Broadway, Santa Cruz, CA 2 Beds \| 1 Baths \| 936 Sq. Ft.	$1,023,739
135 Campbell Street, Santa Cruz, CA 5 Beds \| 2 Baths \| - Sq. Ft.	$1,228,413
125 Campbell Street, Santa Cruz, CA 4 Beds \| 2 Baths \| 1680 Sq. Ft.	$1,330,765

Address	Redfin Estimate
731 Riverside Avenue, Santa Cruz, CA 2 Beds \| 2 Baths \| 996 Sq. Ft.	$1,012,938
724 Riverside Avenue, Santa Cruz, CA 3 Beds \| 2 Baths \| 1288 Sq. Ft.	—
734 Riverside Avenue, Santa Cruz, CA 2 Beds \| 1 Baths \| 832 Sq. Ft.	$940,812
220 Broadway, Santa Cruz, CA 3 Beds \| 2 Baths \| 1481 Sq. Ft.	$1,144,024
131 Campbell Street, Santa Cruz, CA 3 Beds \| 1 Baths \| 1152 Sq. Ft.	$1,120,991
208 Broadway, Santa Cruz, CA 2 Beds \| 1 Baths \| 870 Sq. Ft.	$898,534

Property information provided by undefined .

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GreatSchools Ratings provided by GreatSchools.org.

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About this home

Redfin Estimate

Earn from this home

Market trends in 95060, CA

Sale history for 728 Riverside Ave

Tax history for 728 Riverside Ave

Public record

Property details

Around this home

Schools

Lifestyle

Climate risks

Historical weather

Sun exposure

Nearby similar homes

New listings for sale in 95060

Home values near 728 Riverside Ave

More real estate resources